Icons of Denmark

Project

A collaborative photoshoot of the new interior brand, Icons. The focal point of the photoshoot was to produce brand material for Icons’ upcoming launch on the Danish market with its state-of-the-art furniture. However, it was also pivotal for the shoot to stage and capture the essence of the Icons brand and its unique qualities. With furniture made for modern work, the photoshoot depicted the product designs in contemporary settings through different angles and compositions, highlighting the versatility of the designs.